+61 416 286 842 info@starjasmine.com.au
Market Entry · Technology · Investment

Star Jasmine


Facilitates international business

Opens the door for innovative companies to greater market potential

Services include:

  • China market entry assessment and assistance
  • China-related investment services
  • Sourcing technologies for corporate venturing
  • Strategic and practical business advice for innovative companies in the Australian market
  • Policy advice


Innovation – business advice, training and policy

* Strategic advice, including market development, for innovative companies

* Identifies potential business partners and key customers

* Innovation training and commercialisation mentor

* Policy advice

China market entry and investment

* Facilitates SMEs to establish a China business office and manufacturing operations.

* Assists companies with strategic market research to assess China market potential and entry.

* Identifies China corporate venture and investment partners for innovative companies

* Assists Chinese investors in Australia

Innovative technologies

* Sources innovative technologies for corporate venturing

* Focusing on smart, sustainable city and medical technologies



About Star Jasmine

Sarah Tritsch 戚思雅 is the Principal of Star Jasmine. She has a longstanding interest in innovation and technology. With diverse international business and government experience and networks bridging Australia, China and Israel, Sarah advises dynamic companies on how to realise commercial opportunities in the global value chain of innovation.

Star Jasmine identifies and advises on commercial opportunities and market entry strategies for innovative technologies and companies and has a focus on smart cities, agritech and medical technology sectors.

Sarah provides corporate advice to a number of fast-growing innovative companies. She is the Strategy and Commercialisation Advisor at Lakeba and has experience as a startup mentor at Stone and Chalk, muru-D and with UNSW Entrepreneurs. Since 2014, Sarah has participated in the UNSW China Startup Pitching event as both a judge and a mentor. In 2013-14, she identified and advised innovative Israeli companies across the IT, medtech and cleantech sectors about entering the Australian market.

Sarah is also a member of the Australia China Business Council’s Agribusiness subcommittee and advised on innovation in agribusiness for both the 2014 Food Summit and 2016 Food and Agribusiness Summit. In 2016, she participated in the Agritech and Innovation session and moderated the Agritech breakout session which showcased Australian agritech. In 2012, Sarah was part of the team which won a competitive tender to deliver the Australia-China Science and Research Knowledge Exchange Symposium on behalf of the federal Department of Industry, Innovation, Science, Research and Tertiary Education.

Sarah has well-developed policy skills from her broad government experience federally, as a diplomat and working in the Trade Minister’s office, and in the NSW Cabinet Office (head of the State Development team) and Treasury. She has provided strategic advice to Government leaders and planned and managed key government trade, investment and innovation related business initiatives.

Sarah is a graduate member of the Australian Institute of Company Directors and Fellow of the Financial Services Institute of Australasia.

Sarah is an Advisory Board member of the China Australia Millennial Project and ReadyFundGo (agtech). She is also a member of the Export Council of Australia and the Asia Society.


“Sarah has proven herself knowledgeable, diligent and effective in working with us as a commercialisation mentor on our corporate innovation programs. Sarah has been very professional in her approach and has provided excellent insight into the process of innovation. I expect to be working with Sarah on further projects and can certainly recommend her for any consulting project in the innovation and start up space.” Geoff Kendall

Head of Ventures, Lakeba Corporation

“Sarah has been a valuable business development adviser to my company over the past 6 months. Her extensive networks and proactive attitude have resulted in the acquisition of valuable clients and accelerated our company’s growth. Sarah is a tenacious businesswoman with a natural ability to get results.” Chris Wilkins

CEO, PodPlants

‪”Sarah is one of the most professional individuals I have worked with. In her work …, she engages with new initiatives with strategic and leading companies and partners handling potential business opportunities and overseeing the evolving of cross border transactions. Sarah performs her work with class, understanding, loyalty, and passion and is a great asset to the organisation.‬‬‬‬‬” Yuval Estaron

Lawyer and Advisory Board member, EStar Medical

“Sarah is very focused, professional, she shows passion for her job and quick understanding of her customers needs. Sarah has an excellent network of professionals that appreciate and respect her. Sarah is a trustworthy partner in our strategy to penetrate Australian market with EarlySense Patient Surveillance Solution.‬” Alon Feldman

Sales Director, EarlySense

“Sarah has excellent analytical and negotiation skills, a keen business sense, and is a great person to work with. She has extensive international experience and a very broadly based background, which gives her an exceptional ability to deal with complex and multi-faceted matters.” Gul Izmir

Owner and Director, Optyma Pty Ltd

“Sarah and I … won a competitive tender for delivering the Australia-China Science and Research Fund Knowledge Exchange Symposium on behalf of The Department of Industry, Innovation, Science, Research and Tertiary Education in September 2012. Sarah played a key role in forming our team and writing our tender bid. Sarah demonstrated a professional and collaborative approach to her work in designing the Symposium program and writing the Outcomes report. She is extremely knowledgeable and experienced in Australia and China relations and an invaluable member of our team. I highly recommend Sarah as a consultant.‬‬‬‬‬” Daniella Goldberg

Managing Director, Gene Genie Media

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